Sizmek improved HTML5 Ad Builder Experience new functionality, an improved interface, and 20 rich media templates to help you bring fresh creative to your programmatic campaigns. You’ll notice the change right away thanks to a luxe new color scheme. Contact us to learn more about the platform and features!
Why is it more important than ever to really look at banner weights? Campaigns are being deployed cross device more and more. Due to the shift from desktop traffic to tablet and mobile more and more publishers are putting limits on the total weight that can be loaded on their network to protect the mobile […]
Video is a must when it comes to digital advertising. However, device manufacturers are limiting your creative options on mobile by keeping videos from automatically playing…but that’s where we come in. After all, you should be able to choose whether your video ads autoplay or not. Introducing autoplay video for mobile, the new ad feature […]
The relationship between web browser and web page has always been tumultuous. Language and protocol standards smooth over some of the roughest areas, but the brains of web developers are still crammed full with obscure rules, exceptions to those rules, and lost causes to avoid entirely. Yet even among the agitation, the basic principles […]
Recently Sizmek did a case study together with a global media agency in regards to clients using HTML5 backup ads instead of standard images. The result was that 19% of all flash impressions show standard backup images.