We would like to introduce our new rich media format called In-Read.
When you scroll down on the page the video will appear with the sound muted. When your mouse is on the video the sound will start playing. Once the video is done playing, the ad will collapse.
DG MediaMind and Starcom Mediavest Group teams transformed the interface of the elpais.com and as.com portals, making the Samsung Smart TV F8000 their new home. Once inside the site, users could decide to interact creatively and use their mobile devices or tablets as a remote control. The format provides a genuine multiscreen experience, allowing interaction with content in real time from the chosen device.
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With the Video Ad Designer, you can easily create an interactive (VPAID), in-stream video ad, which includes a video element, and one or more apps that appear overlaid on the video.
The ad supports a wide range of apps, including media galleries, social apps such as Twitter and Facebook, as well as customized links to contact forms, purchasing options, and more.