February 2014

Facebook Rich Media ads and social connect by Mediamind

Written by Richard van den Berg, in Channel connect for social, Republic Project

We often get the question if we support ads on Facebook. To answer this question lets first look at the different media buying possibilities on Facebook. Facebook offers two channels to buy media: Marketplace ads ( e.g, Ads and Sponsored Stories..) and Facebook Exchange ads (FBX). Marketplace ads are most of the time purchased on […]

HTML5 Native ad slider (with parallax animation)

Written by Richard van den Berg, in HTML5

  This HTML5 formats allows advertisers to promote their products in a native way. Native advertising is an online advertising method in which the advertiser attempts to gain attention by providing content in the context of the user’s experience. Native ad formats match both the form and the function of the user experience in which […]